Privacy Policy.

Who We Are & What This Policy Covers

Welcome to amirapuravida.com. This website is operated by Amira Puravida, a California-based life coach, holistic healer, and voice activation guide. We are committed to protecting your personal information and your right to privacy.

This Privacy Policy applies to all information collected through our website, as well as any related services, sales, marketing, or events — including our life coaching programmes, holistic healing consultations, voice and breathwork sessions, sound healing sessions, online shop, newsletter, podcast, and free resources.

By using our website, you agree to the collection and use of information in accordance with this policy. If you do not agree with any part of this Privacy Policy, please discontinue use of our website and services.

If you have questions or concerns about this policy, or about our practices with regards to your personal information, please contact us at info@amirapuravida.com. We will do our best to respond within 48 hours.

Your privacy is not a policy checkbox — it is a personal commitment.

Information We Collect

We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and services, when you participate in activities on the website, or when you contact us directly.

Information You Provide Directly

• Name and contact details (email address, phone number) provided via our contact form, booking enquiries, or newsletter sign-up
• Health history, wellness goals, and personal circumstances shared during initial consultations or intake forms for coaching and healing services
• Payment information when purchasing products from our shop or booking paid sessions — processed securely by third-party payment processors and never stored on our servers
• Messages and correspondence you send to us via email or contact forms
• Podcast listener data if you subscribe or interact with our podcast platform
• Feedback, testimonials, or reviews you choose to provide

Information Collected Automatically

• Device and browser information (browser type, operating system, screen resolution)
• IP address and approximate geographic location (country/city level)
• Pages visited, time spent on pages, referring website, and navigation patterns
• Cookies and similar tracking technologies (see Section 4)

Sensitive Health Information

Because our work involves holistic healing and wellness coaching, you may choose to share sensitive health information with us — including details about physical symptoms, chronic conditions, mental wellbeing, or trauma history. We treat this information with the highest level of care and confidentiality. It is used solely to provide you with the services you have requested and is never sold, shared with third parties for marketing, or used for any purpose beyond supporting your healing journey.

How We Use Your Information

We use the information we collect for legitimate business purposes including the following. We will never sell your personal information to third parties.

• To deliver services: Scheduling, conducting, and following up on life coaching sessions, holistic healing appointments, breathwork, voice activation, and sound healing sessions
• To communicate: Responding to your enquiries, sending appointment reminders, and sharing relevant updates about your personalised protocol
• To send marketing communications: With your consent, sending our newsletter, journal updates, new podcast episodes, free resources, and occasional promotional offers — you may unsubscribe at any time
• To process transactions: Fulfilling shop orders, processing payments for sessions and digital products, and managing refunds
• To improve our website and services: Analysing how visitors use our site to enhance the experience and ensure our content remains relevant and accessible
• To comply with legal obligations: Maintaining records as required by applicable California and US federal law
• To protect our rights: Preventing fraud, enforcing our terms of service, and safeguarding the safety of our community

The legal basis for processing your personal information is consent (for marketing communications), contract (for delivering services you have requested), and legitimate interests (for website analytics and fraud prevention).

Cookies & Tracking Technologies

Our website uses cookies and similar tracking technologies to improve your browsing experience and collect analytical data about site usage. A cookie is a small text file stored on your device when you visit a website.

Types of Cookies We Use

• Essential cookies: Required for the website to function correctly — including session management, security, and form functionality (WPForms). These cannot be disabled.
• Analytics cookies: Help us understand how visitors interact with our website — including which pages are most visited and how long visitors stay. We may use Google Analytics or similar tools.
• Marketing cookies: Used to show relevant advertisements on third-party platforms, if applicable. Only placed with your consent.
• Preference cookies: Remember your settings and preferences for future visits.

You can control cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website. For California residents, you have the right to opt out of the sale of personal information — we do not sell personal data.

Third-Party Service Providers

We may share your information with trusted third-party service providers who assist us in operating our website and delivering our services. These parties are bound by contractual obligations to keep your information confidential and secure.

• WordPress & Elementor: Our website is built on WordPress using Elementor — standard platform data practices apply
• WPForms: Our contact and booking forms are powered by WPForms, which processes form submissions on our behalf
• Payment processors: Payments are handled by secure third-party processors (such as Stripe or PayPal). We do not store card details on our servers.
• Email marketing: If you subscribe to our newsletter, your email address is stored securely with our email service provider
• Google Analytics: We may use Google Analytics to understand website traffic patterns. This data is anonymised and aggregated.
• Podcast platform: If you listen to our podcast, the hosting platform may collect listener data per their own privacy policy
• Social media platforms: Instagram, Facebook, TikTok, Pinterest, and YouTube — your interactions with our content on these platforms are governed by each platform's privacy policy

We do not sell, trade, or transfer your personally identifiable information to any other outside parties. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential.

How We Protect Your Data

We implement appropriate technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. These measures include:

• SSL/TLS encryption for all data transmitted between your browser and our website
• Secure, password-protected access to our website backend and client records
• Regular security updates and monitoring of our WordPress installation
• Restricted access to personal information — only Amira and essential service providers have access to client data
• Secure, encrypted email for sensitive client communications

While we take all reasonable steps to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to maintaining industry-standard practices and addressing any security incidents promptly.

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, or reporting requirements. Client health and session records are typically retained for a minimum of seven years in accordance with California professional practice standards.

Your Privacy Rights

Depending on your location, you may have the following rights with respect to your personal information. California residents have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA).

• Right to access: Request a copy of the personal information we hold about you
• Right to correction: Request that inaccurate or incomplete personal information be corrected
• Right to deletion: Request that we delete your personal information, subject to certain legal exceptions
• Right to opt out: Opt out of marketing communications at any time by clicking "unsubscribe" in any email or contacting us directly
• Right to data portability: Request a copy of your data in a commonly used, machine-readable format
• Right to non-discrimination: We will not discriminate against you for exercising any of your privacy rights
• Right to limit sensitive data use (CPRA): Request that we limit our use of sensitive personal information to only what is necessary to provide the services you have requested

To exercise any of these rights, please contact us at info@amirapuravida.com. We will respond to all verified requests within 45 days, in accordance with California law.

Children's Privacy

Our website and services are intended for adults aged 18 and over. We do not knowingly collect personal information from children under the age of 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately at info@amirapuravida.com and we will take steps to delete such information promptly.

Our life coaching, holistic healing, and voice activation services are designed specifically for women navigating adult experiences. We do not market to, target, or provide services to minors.

Third-Party Links & Platforms

Our website may contain links to third-party websites, publications, podcast platforms, and social media profiles — including Voyage LA, Bold Journey, ShoutOut LA, CanvasRebel, Instagram, Facebook, TikTok, Pinterest, and YouTube.

These external sites are not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We strongly advise you to review the Privacy Policy of every site you visit. Clicking links to external websites is done at your own discretion.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the "Last Updated" date at the top of this page and, where the changes are significant, notify you by email (if you are a subscriber) or by placing a prominent notice on our website.

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

Previous versions of this Privacy Policy are available upon request. Please contact us if you wish to review an earlier version.

Questions? We're Here.

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out. Amira reads every message personally and responds within 48 hours.

You also have the right to lodge a complaint with the California Attorney General's office or, if applicable, your local data protection authority, if you believe your privacy rights have been violated.

Transparency and trust are the foundation of every healing relationship.